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Rudder & Fern

What's New and Why!

What's New and Why!

We are constantly brainstorming and on the prowl for innovative and inspiring everyday essentials. Our products are chosen on a variety of criteria, but principally with one question in mind. Would it appeal to you - the compassionate, mindful and curious consumer that you are? We aim to endorse and offer products that consider the consequences, invest in the future, simplify the daunting, satisfy your shopper’s urge and reaffirm your humanity. Learn more about our newest discoveries and their exciting attributes! The Vegan Cat by Ana Maria Wier Whether you are vegan or just an eggplant enthusiast, these cat toys...

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5 Lessons Learned from our First Fair

Tips & Tricks

5 Lessons Learned from our First Fair

Whether you are a local brick and mortar, a mobile artist or a national retailer, fairs, farmer's markets and vegfests are great opportunities for generating interest and sales. Connect with your local clientele or educate a new city about your brand. Be selective and strategic, because they can take a lot of time and resources. Rudder & Fern participated in its first exhibition event at the North Florida Vegfest in Tallahassee this past March. Our post-fair feelings..."We should have known better" and "Can't wait for the next one!" Here's what we learned: 1. LEAVE AN IMPRESSION: BRANDING Rudder & Fern...

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